Event Spotlights – Sensefuel Helpdesk

Event Spotlights work as visual filters.
When users click on them, search results are automatically narrowed down based on the products linked to the spotlight.

They are designed to highlight:

commercial events (e.g. Sales, Black Friday),
calendar events (e.g. Christmas, Easter, Mother’s Day),
or any custom event relevant to your website.

Their display style and position are slightly different from Branded Spotlights, but the configuration logic remains very similar.
The key difference is that Event Spotlights can be scheduled with precise start and end dates.

Configuration steps

To create an Event Spotlight, you need to configure the following elements:

Name (internal use only)
Front‑end label (may be visible to your customers)
Background image URL or Background Hexadecimal color
Logo image URL (optional)
Description (optional)
Product selection, defined either:
- dynamically via a product attribute, or
- statically using a selection created previously in Select
Validity dates:
- start date and time,
- end date and time

⚠️ Note:
The display position of Event Spotlights in the search layer may vary between Sensefuel Max and Sensefuel Ignition.

Tailoring the display of Event Spotlights

You can adapt how Event Spotlights appear in search results:

Choose different display behaviors for desktop and mobile
Optionally hide the title and/or hide the description, if one is defined

This allows you to adapt the visual impact depending on device constraints and design preferences.

Spotlight auto‑application

What is auto‑application?

Auto‑application occurs when:

only one Event Spotlight matches a user’s search,
and 100% of the products in the search results belong to that spotlight.

In this case, the spotlight is automatically applied in Sensefuel search Layer without requiring a manual click.

Advanced settings — Keywords

Advanced settings allow you to associate keywords with an Event Spotlight.

⚠️ Be very careful when using keywords:

The keyword will be associated with all products selected by your rule
Typing this keyword in search will retrieve all products linked to the spotlight

❌ Do not add keywords that already exist in product data, as this can negatively impact relevance.

✅ Valid use case example:

Black Friday
No product is named “Black Friday”, but if a user searches for this keyword, you may want:
- to display the Black Friday Event Spotlight,
- and return all products associated with this campaign.

Image recommendations

Background image

The background image sets the general atmosphere of the spotlight.

Recommendations:

No text in the image (ambience only)
Used by default across all spotlight displays unless specific configuration in the advanced settings
Visible area adapts to screen resolution

Technical guidelines:

Max weight: around 100 KB
Size:
- width: around 1920 px
- height: between 500 and 700 px

✅ For improved rendering, you can add a square format image via advanced settings.
This version may replace the panoramic image in specific displays.

Logo image

The logo appears on top of the background image.